{"id":247,"date":"2015-10-06T21:40:05","date_gmt":"2015-10-06T21:40:05","guid":{"rendered":"https:\/\/charlottechevalier.com\/blog\/?p=247"},"modified":"2015-10-06T21:40:05","modified_gmt":"2015-10-06T21:40:05","slug":"special-projects-timeline-deliverables-in-depth","status":"publish","type":"post","link":"https:\/\/charlottechevalier.com\/blog\/2015\/10\/06\/special-projects-timeline-deliverables-in-depth\/","title":{"rendered":"Special Projects Timeline &#038; Deliverables: In Depth"},"content":{"rendered":"<p><strong>BRAND IDENTITY <\/strong>(2\u00a0weeks)<\/p>\n<p>Research (8 hours)<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Vision &#8211; who are we?<\/li>\n<li>Demographic &#8211; who needs to know?<\/li>\n<li>Brand Promise &#8211;\u00a0why should they care?<\/li>\n<li>Brand Tagline<\/li>\n<li>Brand Position &#8211; competition &amp; trends in the market<\/li>\n<li>Brand Meaning &#8211; defined set of values<\/li>\n<\/ul>\n<p>Typography &amp;\u00a0Color (2-3 hours)<\/p>\n<p>Moodboard (2 hours)<\/p>\n<p>&nbsp;<\/p>\n<p><strong>LOGO<\/strong> (2-3 weeks)<\/p>\n<ul>\n<li>Creative Brief (2 hours)<\/li>\n<li>Research (2 hours)\n<ul>\n<li>Brand Position &#8211; competition &amp; trends in the market<\/li>\n<\/ul>\n<\/li>\n<li>Concepting (8 hours)\n<ul>\n<li>sketches<\/li>\n<li>how will be used?<\/li>\n<li>revisions<\/li>\n<li>critique (2+ hours)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>PACKAGING<\/strong> (20 hours \/\/ 2-3 weeks)<\/p>\n<p>Research (2-3 hours)<\/p>\n<ul>\n<li>materials<\/li>\n<li>packaging methods for frozen meats<\/li>\n<\/ul>\n<p>Stickers (5 hours+ 1 hour critique + 1 hour revision)<\/p>\n<p>Business Cards (5 hours + 1 hour critique + 1 hour revision)<\/p>\n<p>Parchment paper for smaller orders\u00a0(5 hours + 1 hour critique + 1 hour revision)<\/p>\n<p>&nbsp;<\/p>\n<p><strong>WEBSITE\u00a0<\/strong>(2 weeks)<\/p>\n<p>Sketching &amp; prototyping (3-5 hours)<\/p>\n<p>Coding (10 hours)<\/p>\n<p>&nbsp;<\/p>\n<p><strong>EDIT VIDEO <\/strong>(2 weeks)<\/p>\n<p>Narrow down content (5 hours)<\/p>\n<p>Edit Video (10 hours)<\/p>\n<p>&nbsp;<\/p>\n<p><strong>BONUS<\/strong><\/p>\n<p>Gathering inspirational content and imagery from Friday Harbor, Washington.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BRAND IDENTITY (2\u00a0weeks) Research (8 hours) &nbsp; Vision &#8211; who are we? Demographic &#8211; who needs to know? Brand Promise &#8211;\u00a0why should they care? Brand Tagline Brand Position &#8211; competition &amp; trends in the market Brand Meaning &#8211; defined set of values Typography &amp;\u00a0Color (2-3 hours) Moodboard (2 hours) &nbsp; LOGO (2-3 weeks) Creative Brief &hellip; <a href=\"https:\/\/charlottechevalier.com\/blog\/2015\/10\/06\/special-projects-timeline-deliverables-in-depth\/\" class=\"more-link\">Read more <span class=\"screen-reader-text\">Special Projects Timeline &#038; Deliverables: In Depth<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,7],"tags":[],"class_list":["post-247","post","type-post","status-publish","format-standard","hentry","category-branding","category-special-projects"],"_links":{"self":[{"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/posts\/247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/comments?post=247"}],"version-history":[{"count":1,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/posts\/247\/revisions"}],"predecessor-version":[{"id":248,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/posts\/247\/revisions\/248"}],"wp:attachment":[{"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/media?parent=247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/categories?post=247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/charlottechevalier.com\/blog\/wp-json\/wp\/v2\/tags?post=247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}