Brenthaven is a Seattle based company that designs high quality cases made for all of your digital accessories – your digital lifestyle. Having been around for the last 30 years, they have established a clearly defined value proposition: 100% lifetime guarantee. They offer a high quality product made by a local company that prides itself in … Read more The Brenthaven Difference
The viral video shown below is GoPro’s marketing strategy to create a brand that is more accessible, inspiring the average person to venture out and try something new. The perceived barrier in the consumer’s mind is that GoPros are only used by those participating in extreme sports. This is created by the plethora of videos out … Read more GoPro: Pelican Learns to Fly
I am happy to say that after the 3rd day of being back in school, I can now start to feel the ball rolling again. 9AM is rough, but the extra hour will definitely prove useful in the future. I am thankful for that extra bit of learning time. I am sincerely excited for color theory, … Read more Back at it!
Wrapping up the final cut for the last project of the quarter last night was an awesome feeling! Putting music to the rough cut, adding credits, and adjusting some final contrast corrections gave the video that extra touch. The last part of the project and fine tuning everything may have been my favorite part of the … Read more Final Cut: Brewing Beer
A reoccurring theme I keep noticing with new creatives, including myself, is that people hold onto their ideas with all of their might, which inevitably stifles the creative process, and gives you tunnel vision. My partner and I in my video class seem to be working well together but one thing is that we keep … Read more Compromises
Holly and I are both go-getters. The first week of the video module we came up with our idea and by the second week we already had a shoot day scheduled with a brewer. It went well, especially since Holly was learning how to film video, while simultaneously having to improvise shots as the process … Read more Rough Cut With Premiere
These are a few things that seem terribly obvious, but still took me a couple months to be conscious of: 1. Print your pieces out throughout your process; your computer screen lies to you. 2. Don’t be timid. Be bold and fearless with your lack of detail and stroke weight. Try different styles, not just … Read more What I Learned in Critique.
Yesterday my fellow classmate Holly Roa and I drove out to Monroe to film at the Twin Rivers Brewery. My former coworker was kind enough to let us spend the day with them in their tiny brewing space, while they cooked up some IPA. The photo above shows Chris stirring a huge pot of what … Read more Filming the Process of Making Beer
Sunset by Vincenzo Lodigiani This video was made by Vincenzo Lodigiani in After Effects. I love everything about this video: the choice of music, the pace, the colors. It is elegant, eye-catching, and well executed. One aspect that really stood out for me was the artist’s ability to show you just enough of an action and … Read more Vincenzo Lodigiani
This weekend I had to officially come to terms with the loss of my social life. Although I was pretty much caught up with school work and had the weekend off from work, I chose to fully embrace my student life by staying in, dressing up with my husband, and handing out candy to trick … Read more From FOMO to JOMO
