Several years ago, when my husband was a deckhand on the St. Elmo, he discovered the magic of the GoPro. He bought a chest mount and shot some footage while out on the water. I decided to take this footage and make a video as an enhancement for our future business. The chest mount shots give … Read more Video Production: Bristol Bay Fishing
Who are we? Small business Family oriented Reputable Approachable Trustworthy Earnest Values: Highest quality at a reasonable price Sustainability & respect for the environment Fishing with tradition and heritage Love & passion for salmon and want to share with clients Brand Promise Bringing you the freshest catch from the most sustainable source for … Read more Chevalier Fish Company: Branding Refined
BRAND IDENTITY (2 weeks) Research (8 hours) Vision – who are we? Demographic – who needs to know? Brand Promise – why should they care? Brand Tagline Brand Position – competition & trends in the market Brand Meaning – defined set of values Typography & Color (2-3 hours) Moodboard (2 hours) LOGO (2-3 weeks) Creative Brief … Read more Special Projects Timeline & Deliverables: In Depth
My husband and I have been talking about starting our own business for quite some time. Curtis Chevalier (my husband) fishes commercially in Bristol Bay, Alaska every summer and has been for the last decade. He runs the St. Elmo, a legacy passed down to him from his Grandfather, Elmer William Chevalier, that has been … Read more Chevalier Seafoods Branding Project: Phase 1
